Writing & Editing

Your company offers real-life solutions. Make sure your customers know all about them with high-quality copywriting written by native speakers. steelecht’s English & German copywriters offer writing & editing that gets seen, gets read and gets results. Let us help you achieve your goals with copywriting that hones right in on your customers’ needs. Alternatively, our professional editing in English and German provides quality assurance for marketing texts you prepare in-house.
THE RESIDENTIAL ENERGY TRANSITION

Hager Group is a world-leading manufacturer of electrical installations for residential, commercial and industrial buildings. While their traditional business may be in fuses and switches, thanks to their decades of expertise, they are also pioneering new ways to support the transition to green energy in our everyday lives. In this example, steelecht was hired to write a thought leadership piece about specific trends in Germany’s residential sector – such as selling locally produced solar energy to tenants or new energy storage technologies for large apartment buildings.

Read the full story

Getting the message right

What’s the best way to connect with your target markets? For international and/or English-speaking audiences, you will need experienced English copywriters & editors to make sure you get your messages across successfully. For German-speaking countries, you will need a native German copywriter or editor. Whether you need writing or editing in English and German, working with a native speaker is not enough – a professional copywriter or editor experienced with marketing texts is the only way to go.

What does a professional English copywriter or professional German copywriter do? Our flexible team of native speakers in Frankfurt and Berlin will very simply deliver high-quality writing that engages your audience. We do this by identifying and addressing your audience’s real needs and concerns. You tell us your message and we craft a text to get that message across as effectively as possible.

If international communication is at the crux of your business success, make sure your marketing texts reflect your professionality. Whether we write content for B2B or B2C, our English and German copywriters and copyeditors care about the success of your communications. We’re reliable, efficient and also remarkably flexible, thanks to our broad experience across a wide range of industries, topics and formats.

What can our English copywriters do for you? Learn more here.
Looking for a German copywriter? We can do that too.
Need editing in English and German by native speakers? Read about our editing services.

Our German and English copywriters are ready to get started on your project. Whatever your writing & editing needs, we work with native speakers who are also skilled writers – always.

At home in many industries

SAP specializes in enterprise software, TK Elevator manufactures mobility solutions. UL is a premier safety science and standards company, while Worldhotels represents independent providers of accommodation for travelers. Then there is Kulzer, a leading producer for dentists and dental technicians, and Frankfurter Buchmesse, the publishing industry’s preeminent trade fair. What do they all have in common? They all work with steelecht’s flexible team of German and English copywriters for writing and editing support. Get an overview of all our clients here.

Our copywriters and copyeditors are all flexible native speakers who work for a wide and growing range of industries. Here are a few:

  • APPAREL & FASHION
  • ARTS & ENTERTAINMENT
  • AUTOMOTIVE
  • CHEMICAL & PLASTICS
  • CONSTRUCTION & RENOVATION
  • CONSUMER ELECTRONICS
  • COSMETICS
  • DÉCOR & ACCESSORIES
  • EDUCATION
  • ELEVATORS & ESCALATORS
  • FINANCE & BANKING
  • FMCG
  • HEALTHCARE & WELLNESS
  • HOME APPLIANCES
  • INDUSTRIAL GOODS
  • MEDICAL & DENTAL
  • MUNICIPALITIES
  • NGO & DEVELOPMENT AID
  • PETS & VETERINARY
  • PHARMACEUTICAL
  • PHOTOGRAPHY
  • PUBLISHING
  • RAIL & MOBILITY
  • REAL ESTATE
  • SAFETY & REGULATORY
  • SOFTWARE & IT
  • SPORTS & RECREATION
  • TRAVEL & TOURISM

Here is an example of some native English copywriting we did for our customer Messe Frankfurt. The picture is from a brochure about pioneering developments showcased at their ambiente trade fair.

Our skills are flexible, honed to each media

 

What kind of copywriting do you need? Whether you need an English or German copywriter, editor or both, steelecht delivers high-quality marketing texts across a range of genres that include:

  • ADVERTISING
  • ARTICLES
  • BLOGGING
  • BOOK REVIEWS
  • CULTURAL TIPS
  • CUSTOMER TESTIMONIALS
  • CORPORATE COMMUNICATION
  • E-MAILS
  • EMPLOYER BRANDING
  • FINANCIAL REPORTS
  • GHOSTWRITING
  • IN-APP MESSAGING
  • INTERVIEWS
  • JOURNALISM
  • ONLINE BANNERS
  • PRESS RELEASES
  • PRODUCT DESCRIPTIONS
  • MARKETING TEXTS
  • MISSION STATEMENTS
  • POSITIONING STATEMENTS
  • PUSH NOTIFICATIONS
  • STORYBOARD WRITING
  • SUBTITLE PREPARATION
  • SUSTAINABILITY REPORTS
  • TECHNICAL WRITING
  • THOUGHT LEADERSHIP
  • VOICE-OVER SCRIPTS
  • WHITE PAPERS

The context in which those texts appear is also key to how they are received. Our team of native speakers has experience in creating and adapting content to the following media and formats:

  • BLOGS
  • BROCHURES
  • COMPANY INTRANETS
  • CINEMA
  • DIGITAL DIGESTS
  • DIRECT MARKETING
  • E-MAGAZINES
  • MOBILE
  • NEWSPAPERS
  • NEWSLETTERS
  • MAGAZINES
  • OUT OF HOME
  • PODCASTS
  • POS
  • PRESENTATIONS
  • PRINT
  • SELL SHEETS
  • SEO & SEA
  • SOCIAL MEDIA
  • TV
  • VIDEO
  • WEBSITES & MICROSITES

We offer writing and editing in English and German, as well as other languages on request. Our German & English copywriters are ready to get started on your project now.